The new division provides brokers across the Southeast and beyond access to exclusive markets, competitive rates, and specialized coverage options. By leveraging decades of underwriting expertise, the company aims to foster mutual growth through partnerships that were previously unsupported by its internal systems. Rachel Welch, Senior Director of Sales and Marketing, noted that strategic hiring and infrastructure investments were necessary to build a foundation capable of meeting external broker needs.
Gilsbar Expands Insurance Reach With New Broker Division
Covington-based Gilsbar is pivoting its market strategy to capture the broker sector, launching a dedicated Sub Production Division to offer specialized liability coverage. The initiative targets law firms and professional businesses, marking a departure from the firm’s historical focus on direct-to-market operations and internal infrastructure.
Vanessa Phillips returns to the company to lead the initiative as the head of the division. With over two decades of insurance experience, she is tasked with driving growth and managing broker relationships. Phillips, who began her career at Gilsbar, will oversee the delivery of high-value service to partners as the firm transitions into this new business model.
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